Amazon Brand Protection
Protect Your Trademark and Intellectual Property on Amazon
Why Amazon Brand Registry?
The Brand Registry offers brand owners with a registered trademark more control over their product pages so that customers receive an accurate representation of your brand. Listings with correct information help protect your customers from inaccurate representations of your products, increasing the trust they have for your brand. With your brand’s listings under your control, you’ll find it easier to identify and report violations.
Amazon’s Brand Registry tools allows you to search globally using images or ASINs to find infringements, and guides you through the process of reporting suspected cases. You can report suspected cases on an ASIN, image, or seller-specific level so that your trademark rights are thoroughly protected. Commerce Rev can walk you through the application process and help you utilize the program to defend your brand against infringement and intellectual property violations.
Your Advantages with the Brand Registry
Accurate Brand Representation
Gain the ability to directly edit your enrolled ASINs in your account to reflect the most accurate information about your products and brand.
Effective Violation Report Tools
Search for infringement globally using the image and bulk ASIN search to identify and report potential violations through a guided process.
Active Brand Protections
Amazon uses the information about your trademark to monitor the marketplace for listings that incorrectly use your intellectual property and remove them.
Brand Registry Support
The Brand Registry support team is available 24/7 to ensure incoming cases are addressed quickly to protect your brand.
Brand Development and Engagement
You gain access to Enhanced Brand Content, Stores, Sponsored Brands, and the Brand Dashboard to grow your brand’s presence on Amazon.
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What Do I Need to Enroll My Brand in the Brand Registry?
1. An active, registered trademark for your brand that appears on your products or packaging. The brand’s trademark must be either a text-based or image-based mark.
2. You must be able to verify your identity as the trademark’s rights owner, as applications can only be submitted by trademark owners.
3. A Brand Registry account; you can create one by using your existing Seller or Vendor Central account’s credentials. If you do not have an existing account, you can create a new Amazon account for free.
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Get in touch with one of our specialists to get your business moving in the right direction
More Amazon Topics
Selling on Amazon is an involved, demanding process that can make maintaining your ecommerce presence difficult if you do it all yourself. Whether you’re planning a brand overhaul or a single marketing campaign, Commerce Rev can offer our expertise to provide a clear path to success with a selection of services tailored to your specific needs on Amazon.